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Issue Title
 
Vol 9, No 2 (2021) The Influence of Product Placement on Brand Awareness of Ellips Hair Vitamin on Indonesia's Next Top Model Youtube Channel Abstract   PDF
Emilia Emilia
 
Vol 11, No 2 (2023) THE INFLUENCE OF RELIGIOSITY, CULTURAL BE-LIEFS AND MARGIN LEVELS ON CUSTOMER DECI-SIONS IN USING ISLAMIC BANK FINANCING PROD-UCTS IN TANAH DATAR REGENCY Abstract   PDF
Abdi Dea Cantika, Asyari Asyari, Asyari Asyari
 
Vol 12, No 2 (2024) The Influence of Rice Production on the Welfare of Rice Farmers in Perbaungan District, Serdang Berdagai Regency Abstract   PDF
Muhammad Wahyu Sihihab, Ahmad Jumadin Gulo, Dede Ruslan, Raina Linda Sari
 
Vol 11, No 1 (2023) THE INFLUENCE OF SERVICE KNOWLEDGE ON THE DECISION TO CHOOSE ISLAMIC FINANCIAL INSTITUTIONS Abstract   PDF
Wita Dwika Listihana, Idel Waldelmi, Afvan Aquino
 
Vol 9, No 1 (2021) The influence of shared leadership on team performance with team personality composition as a moderating variable in student business project at Ciputra University Surabaya Abstract   PDF
Michelle Koesoema, Fanny Septina
 
Vol 10, No 2 (2022) The Influence of Social Media Marketing, Brand Associations, Perceived Quality, Brand Awareness And Brand Loyalty Towards Brand Equity And Brand Image As Mediation Variable Abstract   PDF
Dion Dewa Barata, . Susanti
 
Vol 12, No 1 (2024) The Influence of TikTok Live Streaming and EXO Brand Ambassador on Brand Awareness and Its Impact on Purchase Interest of Scarlett Generation Z Skincare in Semarang. Abstract   PDF
Picantia Bunga Sintaningrum, Rudi Kurniawan
 
Vol 12, No 1 (2024) The Influence of Trust, Price and Lifestyle on Purchasing Decisions for Herbal Products in the New Normal Era with Buying Interest as an Intervening Variable Abstract   PDF
Evi Sofiana, Sri Syabanita Elida, Tri Wahyuarini
 
Vol 9, No 1 (2021) The Influence of Work Motivation, Organizational Commitment and Organizational Culture on Employee Performance of Syariah Bank in Central Java Abstract   PDF
Edwin Zusrony, Dewi Widyaningsih, Heni Susilowati, Titin Hargyatni
 
Vol 10, No 1 (2022) The Interrelationship of Store Atmosphere and Price of Goods in Consumer Purchasing Decisions Abstract   PDF
Netty Dyan Prastika, Jecyka Tri Putri Andiska, Jecyka Tri Putri Andiska
 
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